Signage Rollout for Restaurant Chain
Bobby’s Burger Palace, a group of fast causal restaurants featuring an array of burgers inspired by chef Bobby Flay, contracted 40 VISUALS to print signage imagery for all 18 of their restaurants. Each location received between six and twelve 48″ x 48″ Printed Plexiglass panels with six standoff pucks showcasing images of Bobby Flay as well as various quotes that supported the message of their branding. Locations also received frosted adhesive vinyl installed on window glass in the vestibule areas.
Bobby’s needed to replace existing signage, currently printed as canvas wraps, at all eighteen restaurant locations across the country. During the initial stage of the project, we sent them a round of printed material samples using their artwork allowing them to determine which aesthetic best represented their brand.
Bobby’s Burger Palace Executes Nationwide Signage Rollout
They were looking for a product that had a double sided semi transparent appearance that would allow light to still pass through, but not completely block it so frosted adhesive vinyl was the best option. Frosted adhesive vinyl was installed at the majority of locations on the window glass in the vestibule areas. To obtain this look the customer provided a sample material to match. They were looking for a product that had a double sided semi transparent appearance that would allow light to still pass through, but not completely block it. Frosted adhesive vinyl is a low tac material that can be installed 1st or 2nd surface.
Signage Installation for Each Restaurant
40 VISUALS provided installation management from beginning to end. To ensure flawless final results, we installed and managed the signage installations at all of the eighteen locations. Helping to trouble shoot any issues that arose such as: security locks, discrepancies of size and layout, aesthetic preferences.
If you are a brand or retailer looking to coordinate a Nationwide Signage Rollout from start to finish, we have lots of experience. Please contact us so we can get an idea of the scope of your project.
