H&M’s Edgeless Frame Light Boxes with Backlit Fabric
H&M stores have a reputation for their vibrant in-store signage, but you might not have noticed, that many of the striking graphics displayed in-store are printed on Backlit Fabric and being displayed in Edgeless Frame Light Boxes. These Light Boxes are unlike any other light box on the market for two reasons: the graphic stretches all the way to the edge of the frame giving it that edgeless appearance and the backlit fabric is installed differently than with more traditional light boxes.
The fabric that the graphics are printed on will provide the same stunning color and amazing detail that you are used to with other backlit medias such as Duratrans. But to give the edgeless appearance, the edge of the fabric is hemmed with a silicone strip for application using the tongue-in-groove method to apply the graphic into the Edgeless Frame Light box. The pictures above highlights this process.
The same styled beautiful Back-lit Fabric and Edgeless Frame Light Boxes that H&M uses in their stores is offered by 40 Visuals.
The signage was not printed by 40 VISUALS, but we offer comparable signage products. If you are interested, contact us at 800-962-3119.